Jocelyn discussed how law firm marketing teams are expanding their roles beyond traditional promotion in the article “Are You Maximizing Your Marketing Team’s Time?”
Successful proposals reflect deep client understanding and intentional strategy. Firms elevate their RFP and pitch materials by conducting focused research, shaping persuasive narratives, customizing team experience and presenting pricing that aligns with the client’s goals.
Chambers is a powerful business development tool for law firms, but only when treated as one. Four persistent myths are keeping firms from getting the most out of the process, from submission strategy to activating results.
LinkedIn’s 2026 algorithm rewards strategy over volume. Here are five tips law firms can use right now to increase visibility, drive engagement and make every post count.
Consistent law firm thought leadership content requires teams to develop and commit to structure, realistic expectations and an accountability system. Learn a practical, repeatable framework law firms can use to build a sustainable thought leadership schedule, with guidance on how attorneys should structure their individual articles for maximum impact.
